EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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LATEST NEWS

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1204, 2024
  • Episode 675: News from the week of April 8, 2024

675 | News from the EDGE | Week of 4.8.2024

Google eyes CRM market with $34B HubSpot bid. Fake AI law firms & AI content labeling debated. Tech giants fear China's AI influence in 2024 election. Stay ahead on SEO trends!

204, 2024
  • Episode 673: News from April 1, 2024

673 | News from the EDGE | Week of 4.1.2024

New lawsuit claims Facebook & Instagram inflate ad metrics. Google mum on SGE launch. OpenAI drops exciting new feature. Dive into SEO trends!

2603, 2024
  • Episode 671: News from March 25, 2024

671 | News from the EDGE | Week of 3.25.2024

This week: Google AI summaries & traffic woes, Disney joins ad exchange & US vs China AI race. Plus, Google's new filter tab!

1203, 2024
  • Episode 669: News from March 11, 2024

669 | News from the EDGE | Week of 3.11.2024

Marketers alert! TikTok faces US ban threat & Google cracks down on low-quality content (40% reduction!). Adapt your strategy now!

603, 2024

667 | News from the EDGE | Week of 3.4.2024

Google faces legal challenges & rolls out updates: Antitrust lawsuit, Local Ads verification & Popular Opinions Search Carousel. Plus, are SEOs fed up with Google? Learn more on The EDGE of the Web!

2702, 2024
  • Episode 665: News from February 26, 2024

665 | News from the EDGE | Week of 2.26.2024

Local Services Ads glitch frustrates businesses, Google blames critics, & strikes Reddit deal. AI writes content & Chrome gets "Help Me Write." Hot SEO takes on The EDGE!

2002, 2024
  • Episode 663: News from February 19, 2024

663 | News from the EDGE | Week of 2.19.2024

Stay ahead with EDGE: AI insights, digital marketing updates, Reddit's $60m AI deal, OpenAI's Sora, and Meta Ads expenses. Join the newsletter for more!

1402, 2024
  • Episode 661: News from February 12, 2024

661 | News from the EDGE | Week of 2.12.2024

Google tackles fake reviews, purging 170M+ violations in 2023, up 45%. Watch out for AI obituaries and bid farewell to the disavow tool—it's time.

602, 2024
  • Episode 659: News from February 5, 2024

659 | News from the EDGE | Week of 2.5.2024

Google rebrands its chatbot & faces UK cookie heat! Plus, local AI on Maps & SEO news you need. Dive in with EDGE!

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