With a deep understanding of web-based algorithms and human user behavior, Norm plays a pivotal role in bridging the gap between the two by crafting compelling content that sparks engagement, enhances online visibility, and propels brand development. Proficient in Search Engine Optimization (SEO), Norm brings his expertise in content creation, including blog posts, strategic link acquisition, and keyword-driven SEO strategies, as well as training and development to empower organizations.
Having been a key member of Page One Power, the esteemed sponsor of this show, for nearly 8 years, Norm has contributed to the agency’s success as a leading SEO firm renowned for its sustainable link building and strategic content creation services. Norm’s passion lies in witnessing the real-time deployment of AI solutions, both on Google’s dynamic platform and in the hands of site owners and content creators. While acknowledging the challenges and learning curve associated with this revolutionary shift, Norm relishes the unique opportunity to personally experience the transformative advancements he once read about and heard stories of during his formative years. The future is unfolding before our eyes, and Norm is excited to be actively shaping it alongside fellow industry professionals.