Edge of the Web Radio is a weekly, hour long Internet Marketing program hosted by Erin Sparks and Tom Brodbeck from Site Strategics and Douglas Karr from Marketing Tech Blog.

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The Edge Of The Web Podcast Series Listen Now
  • EP 301: What’s Driving the Growth of Marketing Technology? w/Scott Brinker

    EP 301: What’s Driving the Growth of Marketing Technology? w/Scott Brinker

    There's one thing that is for certain in the marketing technology industry - change. Rather than slowing down, several big changes are accelerating across the industry but what is driving this change? Will it slow down or continue to accelerate? Scott Brinker, the editor of chiefmartec.com and VP of Platform [...]

  • EP 300: Conversational Marketing & Episode 300 w/Dave Gerhardt

    EP 300: Conversational Marketing & Episode 300 w/Dave Gerhardt

    Welcome to our 300th episode (and 8th year of shows!). We've covered a lot of different topics and interviewed several 100 different people over the past 300 episodes. It's been a lot of fun and we are excited to bring you more shows in the coming years. But this episode, [...]

  • EP 299: Why You Should Be Using Bing Ads w/John Lee

    EP 299: Why You Should Be Using Bing Ads w/John Lee

    Most of a PPC Manager's focus tends to be on Google Ads - but you could be overlooking a valuable channel for ads - and that's Bing Ads. What in store for Bing Ads in 2019? Well, we reached out to our good friend John Lee as he is the [...]

  • EP 298: How to Use Reddit To Drive Marketing Strategy & Traffic w/Ross Simmonds

    EP 298: How to Use Reddit To Drive Marketing Strategy & Traffic w/Ross Simmonds

    Recent reports have said that Reddit generates more traffic than Facebook or Twitter and was the third most visited website behind Google and YouTube. So why do marketers seem to ignore this valuable channel? We will find out more about Reddit Marketing this week with Ross Simmonds. He is a [...]

LATEST PODCASTS

1202, 2019

EP 301: What’s Driving the Growth of Marketing Technology? w/Scott Brinker

There's one thing that is for certain in the marketing technology industry - change. Rather than slowing down, several big changes are accelerating across the industry but what is driving this change? Will it slow down or continue to accelerate? [...]

502, 2019

EP 300: Conversational Marketing & Episode 300 w/Dave Gerhardt

Welcome to our 300th episode (and 8th year of shows!). We've covered a lot of different topics and interviewed several 100 different people over the past 300 episodes. It's been a lot of fun and we are excited to bring [...]

2901, 2019

EP 299: Why You Should Be Using Bing Ads w/John Lee

Most of a PPC Manager's focus tends to be on Google Ads - but you could be overlooking a valuable channel for ads - and that's Bing Ads. What in store for Bing Ads in 2019? Well, we reached out [...]

2201, 2019

EP 298: How to Use Reddit To Drive Marketing Strategy & Traffic w/Ross Simmonds

Recent reports have said that Reddit generates more traffic than Facebook or Twitter and was the third most visited website behind Google and YouTube. So why do marketers seem to ignore this valuable channel? We will find out more about [...]

1501, 2019

EP 297: How to Improve Site Speed on WordPress w/Jon Henshaw

WordPress has become one of the most popular content management systems as it is running over 28% of the web. And to their credit, it is easy to use has lots of great tools you can add that make your [...]

901, 2019

EP 296: “Clarity Wins – Get Heard. Get Referred.” w/Steve Woodruff

Everywhere we look and go we are bombarded with ads and distraction. How do you compete with that when you are marketing your businesses? Steve Woodruff, author of the new book "Clarity Wins", says that the secret weapon he uses [...]

1812, 2018

EP 295: What to Expect from SEO in 2019 w/Ashley Berman Hale

We are just a few weeks from 2019 and 2018 gave us a lot of change in the SEO industry? What can we expect in 2019? Ashley Berman Hale, the Technical SEO Lead at DeepCrawl, recently interviewed John Mueller of [...]

1112, 2018

EP 294: How to Use Conversational Copywriting to Improve Your SEO w/Nick Usborne

Have you ever read your own website and thought, "That just doesn't sound like me?" or maybe your sales copy feels too pushy? The future of SEO is natural language (Think voice search) and so we were excited to talk [...]

412, 2018

EP 293: Prepare Your Marketing Agency for 2019 w/Jeff Allen

The year 2019 is right around the corner and now is the perfect time to make some changes to your agency culture. What steps do you need to take for the next year? Jeff Allen is the president of Hanapin [...]