EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers

Erin Sparks, Host of EDGE of the Web, talking into RE20 Microphone

EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.

The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.

Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.

Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc.  If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.

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RECENT SHOWS

UPCOMING INTERVIEWS

  • Daniel Cheung
  • Martha van Berkel
  • Sarah McDowell
  • Gemma Houghton
  • Dr. Pete Meyers
  • Kyle Roof
  • Andy Drinkwater
  • Sara Taher

Catch the EDGE on these Podcast Platforms:

Special thanks to our Sponsors:

EDGE of the Web Sponsor: Page One Power

EDGE of the Web Sponsor: Site Strategics

LATEST PODCASTS

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2005, 2023

594 | It’s Not Google’s Knowledge Graph, It’s Yours w/Martha van Berkel

Martha van Berkel of SchemaApp shares her perspective on the history of structured data, its pitfalls, and its stabilization.

1705, 2023

593 | News from the EDGE | Week of 5.15.2023

Stories from The Verge, Search Engine Land, and a series of AI news items. Erin, Mordy and Jacob discuss changes that are coming to SEO.

1205, 2023

592 | Indexability with Google w/ Areej AbuAli

Are you in control of your indexing on Google? Areej gives her professional insight on controlling your indexability on Google.

905, 2023

591 | News from the EDGE | Week of 5.8.2023

There is a slew of news in digital marketing as well as delving into the fast-moving topics of AI. AI tools will be a regular go-to, making your digital marketing week even more distracting! Join us as we join the Borg!

205, 2023

590 | News from the EDGE | Week of 5.1.2023

GA4 migration is upon us- and if you haven’t started, you need to. We talk about GA4, WordPress plugin security risks, update volatility, and more on the EDGE!

2704, 2023

589 | Women in Tech SEO Edition w/ Areej AbuAli

Learn the journey of entrepreneur Areej AbuAli and how she founded Crawlina and the thriving community of Women in Tech SEO on the EDGE.

2504, 2023

588 | News from the EDGE | Week of 4.24.2023

Tune in to the EDGE to stay up to date with the latest in SEO & internet marketing news. Some topics of discussion include Facebook’s oops, AI regulation, and more!

2004, 2023

587 | What is Marketplace SEO?

Discover the differences between marketplace SEO and e-commerce SEO with guest Brodie Clark on this EDGE of the Web episode. Tune in for expert insights.

1804, 2023

586 | News from the EDGE | Week of 4.17.2023

Stay up-to-date with the latest digital marketing news! Tune in to the EDGE podcast as they discuss Google's Project Magi, GA4's conversion tracking update, and more.