EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers

EDGE of the Web Logo | The Best SEO Podcast

EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.

The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.

Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.

Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc.  If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.

Follow our Social:

Recent Guests:

  • Joe Martinez and Michelle Morgan
  • Eli Schwartz
  • Barry Adams & Jono Alderson
  • Mitul Gandhi

Upcoming Guests:

  • Jonny Ross
  • Krista Seiden
  • Jason Barnard
  • Bill Hartzer
  • Ori Zilbershtein & Brie Anderson

Catch the EDGE on these Podcast Platforms:

Special thanks to our Sponsors:

Sponsor of EDGE of the Web: AHREFS.com

EDGE of the Web Sponsor: Site Strategics


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2302, 2022

481 | SEO SaaS Technology Growth with Mitul Gandhi and Mark Traphagan

How does seoClarity use what they learn from their clients to deliver best services. We're talking to Mitul Gandhi and Mark Traphagen, seoClarity today on the EDGE.

1502, 2022

480 | News from the EDGE | Week of 2.14.2022

Erin, Mordy, and Jacob discuss visibility of local news sites, Bing to help get millions of new visitors via PubHub, and is code to text ratio helping rank factor on this week's news podcast.

1502, 2022

479 | Using Consumer Product Experience as a North Star for SEO with Eli Schwartz

Learn from Eli Schawartz, some key points on how to acquire that valuable knowledge of customer needs and experiences by tried and true methodology.

902, 2022

478 | News from the EDGE | Week of 2.7.2022

Erin, Mordy, and Jacob celebrate the 10 years EDGE of the Web has been making podcasts. This week's digital marketing news is from Barry Schwartz, Roger Montti and Kirk Williams.

902, 2022

477 | Product-Led SEO with Eli Schwartz

Eli Schwartz, author of "Product-Led SEO: The Why Behind Building Your Organic Growth Strategy," joins Erin Sparks on EDGE of the Web to talk about philosophical change in SEO.

302, 2022

476 | News from the EDGE | Week of 1.31.2022

Great stories from Danny Goodwin from SEL, Brock Cooper from SEJ, George Nguyen from SEL, and Roger Montii from SEJ.

202, 2022

475 | Paid Media Advertising for 2022 w Joe Martinez and Michelle Morgan

Joe Martinez and Michelle Morgan join us to discuss PPC, changes in privacy laws, New Media, FLoC, and more!

2501, 2022

474 | News from the EDGE | Week of 1.24.2022

Great stories from Henry Powderly of SEL, Roger Montti and Barry Schwartz. Make sure that you check out this week’s poll. Plus, we found our mission, after 10 years - SEO Bobbleheads!

2101, 2022

473 | The State of Paid Media Advertising w Joe Martinez and Michelle Morgan

Joe Martinez and Michelle Morgan join us to discuss PPC, changes in privacy laws, New Media, FLoC, and more!