EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS
746 | Social News from the EDGE | Week of 2.17.2025
Duncan Alney joins EDGE to discuss social media trends, Google updates, LinkedIn analytics, and Pinterest’s bold 2025 predictions.
745 | AI and Journalism w/ Michael Lewittes
Explore AI in journalism with Michael Lewittes. Discover challenges, ethical concerns, and how Rankify combats content homogenization.
744 | AI / SEO News from the EDGE | Week of 2.3.2025
AI in SEO News with Sarah Taher. Explore AI's impact, Google's updates, Meta's ads, and navigate evolving digital marketing landscapes.
743 | Leadership & Long-Play Strategies in Digital Marketing w/ Wix’s Paula Mejia
Busy ≠ productive. Paula Mejia of WIX Studio shares insights on balancing content quality & quantity, AI's role, and smart budget allocation in marketing.
742 | SEO News from the EDGE | Week of 1.20.2025
Join Cindy Krum on SEO changes in 2025. Discover insight on LLMs, HubSpot's SEO drop, and more from EDGE of the Web's latest episode!
741 | Enterprise Marketing Growth w/ Paula Mejia of WIX Studio
Explore enterprise marketing with Paula Mejia from WIX Studio. Learn about tactics, long-term strategies, and balancing performance metrics for success.
740 | News from the EDGE | Week of 1.13.2025
Explore local SEO updates with Darren Shaw on Google algorithm changes, local service ads, and GBP features.
739 | EDGE Tool Series: Practical Testing w/ SEOTesting.com
Discover the power of SEO testing with Ryan Jones. Learn how to turn test results into game-changing strategies using data and business metrics effectively.
738 | EDGE Tool Series: SEOTesting.com w/ Ryan Jones
Explore SEO A/B testing with Ryan Jones of SEOTesting.com. Learn strategies, split testing tips, and using GSC data for better results.