Edge of the Web Radio is a weekly, hour long Internet Marketing program hosted by Erin Sparks and Tom Brodbeck from Site Strategics and Douglas Karr from Marketing Tech Blog.

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So far Site Strategics has created 380 blog entries.

EP 292: Mobile-First Indexing and Progressive Web Apps w/Cindy Krum

By |November 15th, 2018|podcast|

Google is changing at a rapid pace - the top of the SERP doesn't even feature websites anymore! They have been replaced by knowledge graph and other assets. It seems like Google doesn't want to rank websites anymore, but why is that and what is actually going on? We reached [...]

EP 291: Building Reports with Google Data Studio w/Andrew Garberson

By |November 12th, 2018|podcast|

Are you looking to spruce up your marketing reports? Google Data Studio is one of the great marketing reporting tools that marketers seem to overlook. Andrew Garberson, the Vice President of Marketing Services at Bounteous, is a big proponent of this tool and thinks it could bridge the gap across [...]

EP 290: Search & Social Advertising Made Better Together w/Mark Irvine

By |November 6th, 2018|podcast|

When something goes viral on social media, how long before do keyword searches on that topic begin gaining traction? Can search marketers develop a strategy around these numbers for their content marketing? Mark Irvine, the Senior Data Scientist at WordStream, has been doing some great research on how social media [...]