EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.


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So far Site Strategics has created 821 blog entries.

621 | Unleashing the Power of AI in SEO w/ Sara Taher

By |September 1st, 2023|Interview, podcast|

Join Sara Taher for insights on SEO adaptation to AI, buyer journey shifts, and content creation. Stay ahead in the ever-changing SEO landscape!

620 | Building a Strong Entity Strategy w/ Sara Taher

By |August 26th, 2023|Interview, podcast|

Sara Taher discusses her background in digital marketing, which has led her to be an expert in entity SEO. She unpacks how this tactic is incorporated within Google's Knowledge Panel and User Experience. Whether you use AI tools or not, entity SEO provides the opportunity to elevate your company's presence and brand trust.

619 | News from the EDGE | Week of 8.21.2023

By |August 26th, 2023|News, podcast|

Google has added a new feature to Search Generative Experience to focus on educating users on complex concepts. Inactive Google accounts are being purged. Report accuses Google of scraping children’s data for personalized ads. All the SEO updates in this week's News from the EDGE!