EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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So far Site Strategics has created 577 blog entries.

376 & 377 | What Does Semantic Search Mean? with Dixon Jones

By |November 25th, 2020|podcast|

In episode 376, Dixon Jones rattles off some core concepts of semantic search and what it means to today’s SEO professional. Learn about the history of semantic search, Google’s patent development toward understanding things, not strings.  Join us in the first of 2 parts, talking to a leader in the [...]

374 & 375 | Old SEO Tactics: What Not to Do in SEO with Kristina Azarenko

By |November 20th, 2020|podcast|

In Part 1 of episode 374, Kristina Azarenko joins the EDGE to discuss old SEO techniques and tactics that don’t hold water any more. Some techniques covered: PR bombing, DMOZ, link directories, and much more. This is an important show to listen to if you are hiring SEO talent. Listen [...]

EP 372 & 373: How to Grow Your Podcast with Benjamin Shapiro

By |November 17th, 2020|podcast|

Benjamin Shapiro, host of The MarTech podcast and Voices of Search podcast joins us to discuss key items that every podcaster should know when growing their podcast.  Discussed are key points list: How Benjamin got the MarTech podcast started. What are the first steps in growing your podcast? What does [...]