EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.


625 | Changing the Dynamics of Content Creation and Team Learning w/ Natalie Arney

By |September 18th, 2023|Interview, podcast|

Adapt content strategies for evolving SERPs due to Google's SGE. Natalie Arney shares insights on content's role in the buyer's journey and improving client interactions for professional growth.

623 | Navigating the World of Generative Search w/ Natalie Arney

By |September 8th, 2023|Interview, podcast|

Natalie Arney helps uncover what’s in store for us with Google Search Generative Experience—discussing SGE's implications on current rank-tracking tools and how your future reporting should go as an SEO.

621 | Unleashing the Power of AI in SEO w/ Sara Taher

By |September 1st, 2023|Interview, podcast|

Join Sara Taher for insights on SEO adaptation to AI, buyer journey shifts, and content creation. Stay ahead in the ever-changing SEO landscape!