EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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479 | Using Consumer Product Experience as a North Star for SEO with Eli Schwartz

By |February 15th, 2022|Interview, podcast|

Learn from Eli Schawartz, some key points on how to acquire that valuable knowledge of customer needs and experiences by tried and true methodology.

477 | Product-Led SEO with Eli Schwartz

By |February 9th, 2022|Interview, podcast|

Eli Schwartz, author of "Product-Led SEO: The Why Behind Building Your Organic Growth Strategy," joins Erin Sparks on EDGE of the Web to talk about philosophical change in SEO.

475 | Paid Media Advertising for 2022 w Joe Martinez and Michelle Morgan

By |February 2nd, 2022|Interview, podcast|

Joe Martinez and Michelle Morgan join us to discuss PPC, changes in privacy laws, New Media, FLoC, and more!