Edge of the Web Radio is a weekly, hour long Internet Marketing program hosted by Erin Sparks and Tom Brodbeck from Site Strategics and Douglas Karr from Marketing Tech Blog.

The Edge Of The Web Podcast Series Listen Now
  • EP 312: Do Better Work with Max Yoder

    EP 312: Do Better Work with Max Yoder

    It’s time to get your #DigitalMarketing news this week with special guest Max Yoder, CEO and founder of Lessonly. We’ll be covering stories like 72% of people have used voice search, FB expects largest-ever fine for data breach from FTC, and Byte, the follow-up to Vine, begins sending out beta [...]

  • EP 311: Debunking 7 Myths About Editing Listings on Google Maps w/Joy Hawkins

    EP 311: Debunking 7 Myths About Editing Listings on Google Maps w/Joy Hawkins

    We’re diving deep into Local SEO today by debunking some common myths when it comes to editing your Google My Business. Joy Hawkins is the owner of Sterling Sky, Inc. and she recently wrote a blog called "7 Little Known Things About Google Local Guides and Editing Listings on Google [...]

  • EP 310: How to Use Paid Review Sites For Lead Generation w/Garrett Mehrguth

    EP 310: How to Use Paid Review Sites For Lead Generation w/Garrett Mehrguth

    Paying for SEO may seem like a weird thought, but when you are looking at the landscape of your competitive keywords it might make sense to pay for a few listings or directories. How do you identify the listings that are worth the investment? Garrett Mehrguth, the CEO and co-founder [...]

  • EP 309: How to Use Machine Learning for SEO w/Britney Muller

    EP 309: How to Use Machine Learning for SEO w/Britney Muller

    What if we could automate and use machines from some of the most mundane SEO tasks and free up our time for more strategy? Well, it is possible and we'll find out how machine learning can make our lives a little easier. Britney Muller is the Senior SEO Scientist at [...]


2802, 2019

EP 303: Moz’s Domain Authority 2.0 w/Russ Jones

In case you missed our last episode, Moz has recently announced that they are changing the way Domain Authority will be scored beginning on March 5. Russ Jones, the Principal Search Scientist at Moz, joins us on this special bonus [...]

1902, 2019

EP 302: Learning from Google’s Quality Rater Guidelines w/Marie Haynes

Last year, Google updated its Quality Rater Guidelines - what changed and what lessons are there to learn from this update? Marie Haynes, the owner of Marie Haynes Consulting, Inc., joins us on the show this week as she and [...]

1202, 2019

EP 301: What’s Driving the Growth of Marketing Technology? w/Scott Brinker

There's one thing that is for certain in the marketing technology industry - change. Rather than slowing down, several big changes are accelerating across the industry but what is driving this change? Will it slow down or continue to accelerate? [...]

502, 2019

EP 300: Conversational Marketing & Episode 300 w/Dave Gerhardt

Welcome to our 300th episode (and 8th year of shows!). We've covered a lot of different topics and interviewed several 100 different people over the past 300 episodes. It's been a lot of fun and we are excited to bring [...]

2901, 2019

EP 299: Why You Should Be Using Bing Ads w/John Lee

Most of a PPC Manager's focus tends to be on Google Ads - but you could be overlooking a valuable channel for ads - and that's Bing Ads. What in store for Bing Ads in 2019? Well, we reached out [...]

2201, 2019

EP 298: How to Use Reddit To Drive Marketing Strategy & Traffic w/Ross Simmonds

Recent reports have said that Reddit generates more traffic than Facebook or Twitter and was the third most visited website behind Google and YouTube. So why do marketers seem to ignore this valuable channel? We will find out more about [...]

1501, 2019

EP 297: How to Improve Site Speed on WordPress w/Jon Henshaw

WordPress has become one of the most popular content management systems as it is running over 28% of the web. And to their credit, it is easy to use has lots of great tools you can add that make your [...]

901, 2019

EP 296: “Clarity Wins – Get Heard. Get Referred.” w/Steve Woodruff

Everywhere we look and go we are bombarded with ads and distraction. How do you compete with that when you are marketing your businesses? Steve Woodruff, author of the new book "Clarity Wins", says that the secret weapon he uses [...]

1812, 2018

EP 295: What to Expect from SEO in 2019 w/Ashley Berman Hale

We are just a few weeks from 2019 and 2018 gave us a lot of change in the SEO industry? What can we expect in 2019? Ashley Berman Hale, the Technical SEO Lead at DeepCrawl, recently interviewed John Mueller of [...]