EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

IS AMP DEAD: Listen to the SCRUM!

EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers

EDGE of the Web Logo | The Best SEO Podcast

EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.

The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.

Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.

Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc.  If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.

Follow our Social:

Recent Guests:

  • Joe Martinez and Michelle Morgan
  • Eli Schwartz
  • Barry Adams & Jono Alderson
  • Mitul Gandhi

Upcoming Guests:

  • Jonny Ross
  • Krista Seiden
  • Jason Barnard
  • Bill Hartzer
  • Ori Zilbershtein & Brie Anderson

Catch the EDGE on these Podcast Platforms:

Special thanks to our Sponsors:

Sponsor of EDGE of the Web: AHREFS.com

EDGE of the Web Sponsor: Site Strategics


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504, 2022

490 | News from the EDGE | Week of 4.4.2022

There is a Facebook study from Search Engine Land, Google algorithm volatility from Search Engine Roundtable and discussions about individual Google algorithms in niche industries.

404, 2022

489 | The SCRUM 2: To AMP or Not to AMP, that is the Question

Proponents and detractors of the Google-centered mobile framework have positioned themselves with steadfast resolve. To AMP or NOT to AMP….that is the question. And this is The SCRUM!

3103, 2022

488 | News from the EDGE | Week of 3.28.2022

Header and footer links- which is better? How does Google Evaluate E-A-T? and Analytics is about to change forever...

2203, 2022

487 | News from the EDGE | Week of 3.21.2022

Header and footer links- which is better? How does Google Evaluate E-A-T? and Analytics is about to change forever...

1803, 2022

486 | Executing Enterprise SEO at Scale with Mitul Gandhi and Mark Traphagan

How does seoClarity use what they learn from their clients to deliver best services. We're talking to Mitul Gandhi and Mark Traphagen, seoClarity today on the EDGE.

1503, 2022

485 | News from the EDGE | Week of 3.14.2022

Articles from George Nguyen, Andrew Hutchinson, Matt G. Southern, and Roger Montti. Short-form videos are the way of the future!

803, 2022

484 | News from the EDGE | Week of 3.7.2022

Digital marketing news from Search Engine Land exclusively this episode. Articles are from Barry Schwartz (bing), George Nguyen and Danny Goodwin.

203, 2022

483 | News from the EDGE | Week of 2.28.2022

We’re discussing how to help Ukraine during an incredibly dangerous time. Erin Sparks, Mordy Oberstein, and Jason Barnard discuss digital news related to the crisis as well as individuals from Ukraine that are making a difference, showing what is happening to the rest of the world.

2402, 2022

482 | News from the EDGE | Week of 2.21.2022

Erin, Mordy, and Jacob dive into articles from Search Engine Land, Journal and Roundtable and the train went off the tracks a few too many times to count.