Sarah McDowell

Sarah McDowell is a driven and accomplished SEO Manager at Captivate, a leading company known for its innovative digital solutions. With a keen eye for detail and a passion for optimizing online presence, Sarah has established herself as a trusted expert in the world of search engine optimization.

In her role at Captivate, Sarah is responsible for crafting and executing robust SEO strategies that enhance visibility and drive organic growth. Her analytical mindset and strategic approach allow her to navigate the ever-changing landscape of SEO with confidence, consistently delivering exceptional results for clients and brands.

Sarah’s journey in the digital realm has been marked by continuous learning and a commitment to staying at the forefront of industry trends. Her dedication to staying up-to-date with the latest algorithm changes, techniques, and best practices underscores her dedication to delivering the highest level of service.

Outside of her role at Captivate, Sarah is an advocate for knowledge sharing and collaboration within the SEO community. Her contributions to online forums, blogs, and discussions reflect her passion for helping fellow professionals succeed in their optimization efforts.

Sarah can be contacted on Twitter @SarahMcDUK or via LinkedIn.

Recent Shows with Sarah McDowell
  • 618 | Amplifying Women’s Voices in SEO w/ Sarah McDowell
    618 | Amplifying Women’s Voices in SEO w/ Sarah McDowell618 | Amplifying Women’s Voices in SEO w/ Sarah McDowellInterview / podcastPodcasting 101 Sarah McDowell joins the EDGE for her second segment this week. Sarah has a long history with podcasting, as she now co-hosts her fourth show, the SEO Mindset podcast. In this episode, we look at navigating the world of podcasting while maintaining a healthy relationship with your work. Plus, hear all the insider tips on creating your own show and securing those pivotal sponsorships. It’s a podcast about podcasts. You heard that right. We’ve got everything you need to know here on The EDGE of the Web! Key Segments: Introducing Sarah McDowell Sarah’s History With Podcasting What Has Sarah Learned In Her Podcast Journey? [00:14:13] [00:15:11] Should You Get Into Podcasting? [00:23:11] How To Secure Podcast Sponsors [00:28:24] [00:29:05] Captivate: Free Podcast Course [...] August 21, 2023
  • 616 | Unveiling the SEO Mindset: Candid Conversations on Imposter Syndrome, Burnout, and Anxiety
    616 | Unveiling the SEO Mindset: Candid Conversations on Imposter Syndrome, Burnout, and Anxiety616 | Unveiling the SEO Mindset: Candid Conversations on Imposter Syndrome, Burnout, and AnxietyInterview / podcastFostering Success in SEO Give a warm welcome to this week’s guest Sarah Mcdowell! Sarah works as the SEO Manager at podcast management and monetization platform, Captivate, as well as the host of her own podcast SEO Mindset. In today’s episode, we have a special guest, Sarah McDowell, an SEO manager at Captivate, who will be sharing her insights and experiences in the ever-evolving field of SEO. Realizing the common struggles faced by SEO professionals, such as impostor syndrome, burnout, and self-doubt, Sarah and her co-host Tazmin Suleman saw an opportunity to create a platform for open and honest conversations. Thus, the SEO Mindset podcast was born, addressing topics ranging from personal growth to mental health and career development. It has been running for a year now, featuring engaging episodes where the hosts and guests dig deep into specific subjects. The goal? To shed light on the often overlooked areas of the industry and let everyone know that they are not alone in their challenges. In this episode, our guest, Sarah McDowell, shares her journey from studying dance in university to becoming an SEO manager at Captivate. She opens up about her struggles with impostor syndrome and the importance of embracing discomfort to overcome it. Sarah also provides valuable insights on maintaining a healthy work-life balance and setting boundaries, all while navigating the constant influx of information in the SEO field. So, grab a cup of coffee, sit back, and join us as we explore the world of SEO with Sarah McDowell on this inspiring episode of EDGE of the Web. Let’s dive in! Key Segments: Introducing Sarah McDowell Understanding What the SEO Mindset is All About? Significance of Actually Getting Stuff Done Sarah’s Most Difficult Topic to Work on, For Personal Growth as an SEO How Do You Manage The Constant Change of Information as an SEO? Best Advice For a Healthy Work-Life Balance [...] August 15, 2023