Welcome to episode Doscientos Cinco (Episode 205) as we welcome Zeph Snapp, CEO of Altura Interactive, on the podcast this week. In the previous 204 episodes of this podcast we’ve never tackled the topic of International SEO and translating content – so we had to have Zeph on to tackle this subject!

Zeph’s Spanish digital marketing agency focuses on helping companies reach Spanish-speaking customers in Latin America and the United States. He has worked with companies like Expedia and Shopify as well!

If you want to target your local Spanish-speaking community with your website, this episode is a must listen for you!