March 16, 2018

EP 258: Picking the Right Engagement Metrics for SEO w/Cyrus Shepard

What engagement metrics are you using in your SEO campaign? In this episode, we talk to Cyrus Shepard and get his feedback on that question plus we take audience questions!

Also, have you seen that Google has begun showing search results with no organic listings or ads? What does that mean for the future of SEO?

All this and more – this week on the EDGE!

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Show Reference Links

Intro to Computer Science – Harvard

Sistrix Google Core Algorithm Update

Cyrus Shepard – Twitter

Zyppy

Show News

Google Shows Answer Without Any Search Results

Google is showing answers in the search results without showing any organic listings or ads or anything but the answer.

By: Barry Schwartz

Google’s Broad Core Algorithm Update Examined

Google has confirmed a core algo update happened last week. Google’s Danny Sullivan stated that Google was not targeting low quality websites.

By: Roger Montti

Google to Ban Cryptocurrency and ICO Ads

Google will ban any cryptocurrency- or initial coin offering (ICO)-related ads starting in June, the company announced in an update to its Advertising Policies document.

By: Stan Schroeder