September 24, 2018

EP 284: Bullseye Marketing w/Louis Gudema

Recent research says that over 80% of companies are seriously under-investing when it comes to their marketing.

Louis Gudema, author of the new book “Bullseye Marketing”, wants to helps businesses improve their marketing and increase their marketing spend by using his Bullseye Marketing method.

Let’s talk about this method and more, today on the EDGE!

Sponsor

EDGE of the Web is brought to you by Site Strategics and they are offering to help you find out your digital marketing ROI. The Digital Marketing ROI Report will examine your existing SEO, content, social media, and PPC to help you discover your TRUE ROI.

Visit https://edgeofthewebradio.com/roi/ to get 30% off your comprehensive review of your digital assets!

—

Download our show today or subscribe to our show on iTunes, Google Play, SoundCloud, TuneIn, iHeartRadio, or Stitcher! And now we’re on Spotify!

Show Reference Links

Bullseye Marketing Book

Show News

Google: AMP to use ‘consensus-seeking’ governance model

Google says there are “more than 700 folks contributing over 10,000 commits running on many millions of websites.” Now Google says AMP is moving to an “open governance model.”

By: Greg Sterling

Google: We Index & Rank Content In Accordions & Tabs Fully Despite Some Studies

Some reports say Google does not give full weight to content on mobile within accordions and tabs but Google is saying they do give this content full weight.

By: Barry Schwartz

Amazon introduces a ton of new Alexa-enabled products, including a microwave and car gadget

Amazon announced 15 new Alexa-enabled products in less than 90 minutes at an event in Seattle on Thursday, further cementing the company's commitment to the voice assistant space.

By: Todd Haselton and Michelle Castillo