Is Doomsday Coming For Google?

The August 2024 core update has been rolled out! Primary intentions of the update are to reward high quality content and diminish low-value ranking based SEO content.

In light of the August 2024 core update, a ranking bug affecting search results has emerged. Google claims the bug is unrelated to the update and confirms the issue is resolved and search performance should be stabilizing back to normal.

Will the Google empire crumble? The DOJ and U.S government are considering a dismantling of the tech giant due to ongoing antitrust violations. Other penalties Google could potentially face are fines, privacy restrictions, and other financial constraints. Although a complete breakup is unlikely, the potential risk to SEO is monumental.

It’s a roller coaster this week folks so strap in and get ready for everything that happened this past week in SEO here on EDGE of the Web!

News from the EDGE:

Captain Obvious: 

  • [00:20:39] Do you pay for Gemini Advanced?

AI Blitz:

  • [00:25:52] Google Search Expands AI Overviews Globally
  • [00:25:59] Google AI Overviews now show for signed-out users in the US
  • [00:26:34] X agrees to halt use of certain EU data for AI chatbot training

AI Tools:

Barry Blast from Search Engine Roundtable:

  • [00:30:05] Thumbnails Back In Google Search Result Snippets For Many
  • [00:30:19] Google Testing Search Snippet Hover Background Colors
  • [00:30:30] FTC Banned Fake Reviews

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