The Industry’s Favorite SEO Podcast

#EDGETALK : An Introduction to Call Tracking

Your sales prospects signal you in so many ways and come from so many places. Some directly type in your website, others might have seen some print collateral or traditional advertising. Others could have seen a TV ad or heard a commercial on the radio. Or they could have searched online, clicked on a PPC ad, social media….it’s endless.

Prospects are much more prone simply to pick up the phone and call you when they are ready to interact, as opposed to online chat or form inquires.

Wouldn’t it be nice to know which of your advertising arms brought the prospect? And how that call went?

Well – in the digital marketing world, one source of recon on your efforts is essential – and that’s Call Tracking. We’re going over what you need to know about this fantastic technology that helps you steer quickly in the marketing landscape, and track the wins – ALL TODAY, ON THE EDGE!