SEO Radio Podcast

#EDGETALK : WHAT YOU THOUGHT YOU KNEW ABOUT CRO IS WRONG

Conversion is a key element in your paid search strategy; after all, if you’re not actually turning lookers into buyers at a high rate, what are you advertising for?

Conversion rate optimization enables you to maximize every cent of your PPC spend by finding that sweet spot that convinces the maximum percentage of your prospects to take action.

But what if what you were looking at was the wrong perspective?

We’re going over the basics, faulty logic and testing your way to the top : GETTING THE MOST OUT OF YOUR WEBSITE ADVERTISING IS OUR FOCUS – TODAY ON THE EDGE!