April 10, 2020
EP 349: Stop Marketing in a Crisis? with Jon Henshaw
Nearly 17 million have filed for unemployment in the past three weeks. The economy has come to an abrupt hard stop. What should digital marketing professionals focus on during an unprecedented crisis like the one we’re now experiencing? This week’s featured guest Jon Henshaw, Founder of Coywolf, has been in the SEO space for a long time now! He joins the show to share his knowledge of what digital marketers should be doing to help their clients during this time.
A few questions we get answered by Jon:
- Should I continue advertising during a crisis?
- Statistics with social media during COVID19
- eCommerce sites statistics
- What tactics should I be focusing on during this time?
- During an economic downturn, you will find you have less competition
- Consumer behavior trends during a crisis?
Show Reference Links
Guest Twitter: @henshaw
Guest LinkedIn: Jon Henshaw
Guest Facebook: Jon Henshaw
Company Website: https://coywolf.pro/
Company Twitter: @Coywolf
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