EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.
When Site Strategics CEO Erin Sparks spoke with special guest Glenn Gaudet, CEO of GaggleAMP, for episode 317 of the award-winning EDGE of the Web podcast, they talked about what’s involved in starting an employee advocacy program for marketing. Here’s what we learned: 00:18:29 Expectations and Getting Started Think about [...]
When Site Strategics CEO Erin Sparks spoke with special guest Susan Wenograd, VP of Marketing Strategy at Aimclear, for episode 316 of the award-winning EDGE of the Web podcast, main topics included why a focus on DATA is so important as well as upping your game on the CREATIVE side. [...]
Lily Ray, SEO Director at Path Interactive, keeps a close watch on the ever-changing world of SEO, and especially when it comes to keeping up with changes related to E-A-T: Expertise, authoritativeness and Trustworthiness – increasingly important standards Google is using to make sure websites are presenting accurate information. She [...]
