Brie Anderson

Brie Anderson is the enterprising owner of BEAST Analytics and a dynamic force in the digital marketing realm as an analyst, strategist, and educator. Her journey in this field began remarkably early—at just 16 years old—when she devised a comprehensive marketing plan for a band. This initiative combined the burgeoning potential of social media with traditional marketing techniques, setting the stage for her future endeavors.

Following this early start, Brie briefly ventured into the corporate world, providing social media strategy for Aramark. However, she soon realized that the monotonous routine and quiet office environment did not align with her aspirations or energy. This revelation steered her towards a path that was more suited to her vibrant spirit and innovative mindset.

Today, Brie thrives in the ever-evolving landscape of digital marketing. What excites her most about the industry is its novelty and the openness to change. She observes that because many digital setups are still in their infancy, there is a widespread willingness—almost a necessity—for adaptation and transformation among professionals and businesses alike. This environment of constant evolution not only fuels her strategic endeavors but also feeds her passion for educating others in navigating and excelling in this dynamic field.

Brie can be contacted on Twitter/X @brie_e_anderson or LinkedIn.

Recent Shows with Brie Anderson
  • 670 | The GA4 Concert and Afterparty w/ Brie Anderson
    670 | The GA4 Concert and Afterparty w/ Brie Anderson670 | The GA4 Concert and Afterparty w/ Brie AndersonInterview / podcastBuilding Parameters for GA4 Strategy Welcome back to seasoned marketing analyst, strategist, educator, and owner of BEAST Analytics, Brie Anderson, for her second interview segment. The last episode was all about setting the stage. This week, Erin and Brie will take you through the rehearsal process necessary to rock out a live GA4 performance! Learn to develop a rehearsal plan of analyzation tactics so that you can steer your content in the right direction come showtime. Now you’ve taken the stage! Get ready to execute an analytical symphony that springs the audience to their feet this week on the EDGE of the Web! Introducing Brie Anderson Brie’s GA4 Session at Brighton SEO Testing GA4 Before the ‘Show’ Can You Set Up GA4 Tracking to Expand Behavioral Analysis? What to Actually Do With All This Data Is Multi-Touch Reporting in GA4? What About Assisted Conversion Reporting? Benchmarks of User Experience Mapping Out The User Journey Brie’s Experience From Developing Educational Courses Final Pro Tip From Brie Anderson [...] Read more...March 15, 2024
  • 668 | Rocking Out GA4 w/ Brie Anderson
    668 | Rocking Out GA4 w/ Brie Anderson668 | Rocking Out GA4 w/ Brie AndersonInterview / podcastWhat Analytics You Should Be Looking At This week’s featured guest is the owner of BEAST Analytics, Brie Anderson. Brie began her career at the age of 16, evolving into the analytic solutions expert, educator, and entrepreneur she is today. Join us on this full-blown rock concert of an episode as Erin and Brie are roadies rockin’ and rollin’ GA4 into the metaphor of a live concert! Discover how to execute the capabilities of GA4 that are worthy of a standing ovation from your clients. We walk you through the steps of the migration process while highlighting key features to help you find your melody. We’ve been rehearsing for years, folks, and it’s finally time to get GA4 up and running. Down goes UA! We help you find your Google Analytics 4 rhythm this week on the EDGE! Key Segments: Introducing Brie Anderson How Brie Navigated Her Career Transitioning Into GA4 Setting Up GA4 How to Collect Search Traffic Analytics? Final Tips For Setting Up GA4 [...] Read more...March 8, 2024