EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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LATEST NEWS

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1012, 2025
  • Episode 777: AI/SEO News from the EDGE for the Week of December 1, 2025

777 | AI/SEO News from the EDGE | Week of 12.1.2025

This week's EDGE of the Web dives into the seismic shifts in digital marketing, including Adobe's acquisition of Semrush for $1.9 billion, the rollout of Google Search Console Annotations, and rising stakes around the EU's Digital Omnibus and data privacy. The panel also covers ChatGPT's rumored ad features, expanded Google AI Mode ads, and the resurgence of AI SEO spam.

3010, 2025
  • Episode 774 with Greg Finn - Paid Ad News

774 | Paid Ad News from the EDGE | Week of 10.27.25

ChatGPT Atlas browser, AWS outage impact, Meta scam alerts for seniors, Google Ads innovations, and subscription shopping ads. News with Greg Finn from Cypress North.

1709, 2025
  • 771 | SEO News from the EDGE | Week of 9.15.2025 with Cindy Krum

771 | SEO News from the EDGE | Week of 9.15.2025

Is Google Search thriving or dying? How is AI eating your PPC lunch, and why won’t Google make up its mind?

2808, 2025
  • Episode 769 with Crystal Carter - Ai/SEO News

769 | AI/SEO News from the EDGE | Week of 8.25.2025

Meta cracks down on copycats while AI reshapes search, shopping, and clicks in this week’s EDGE of the Web.

3107, 2025
  • Local News from the EDGE episode 766 with Greg Gifford

766 | Local News from the EDGE | Week of 7.21.2025

43% use AI daily? Not so fast. Greg Gifford and the EDGE crew debunk stats, tackle review scams, and dig into local SEO changes.

2706, 2025
  • Paid News from the EDGE episode 764 with Greg Finn

764 | Paid Ad News from the EDGE | Week of 6.23.2025

Greg Finn joins the Paid Ad news focus, diving into Google's latest ad changes, AI predictions, and the puzzling Mystery Shopping Rating.

606, 2025
  • Episode 762: SEO News from the EDGE from the Week of June 2nd, 2025

762 | SEO News from the EDGE | Week of 6.2.2025

AI Overviews, WordPress drama, and local SEO in flux—Cindy Krum breaks down this week’s digital marketing shakeups.

1505, 2025
  • Episode 760: Social News from the EDGE, Week of May 12th, 2025

760 | Social News from the EDGE | Week of 5.12.2025

AI traffic shifts, CTR dodges, and social ad shakeups—Erin and Duncan break it all down in this week’s EDGE of the Web.

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