EDGE of the Web is an award-winning weekly SEO and Digital Marketing Podcast
EDGE of the Web is a weekly hour-long digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
LATEST PODCASTS

479 | Using Consumer Product Experience as a North Star for SEO with Eli Schwartz
Learn from Eli Schawartz, some key points on how to acquire that valuable knowledge of customer needs and experiences by tried and true methodology.
478 | News from the EDGE | Week of 2.7.2022
Erin, Mordy, and Jacob celebrate the 10 years EDGE of the Web has been making podcasts. This week's digital marketing news is from Barry Schwartz, Roger Montti and Kirk Williams.
477 | Product-Led SEO with Eli Schwartz
Eli Schwartz, author of "Product-Led SEO: The Why Behind Building Your Organic Growth Strategy," joins Erin Sparks on EDGE of the Web to talk about philosophical change in SEO.
476 | News from the EDGE | Week of 1.31.2022
Great stories from Danny Goodwin from SEL, Brock Cooper from SEJ, George Nguyen from SEL, and Roger Montii from SEJ.
475 | Paid Media Advertising for 2022 w Joe Martinez and Michelle Morgan
Joe Martinez and Michelle Morgan join us to discuss PPC, changes in privacy laws, New Media, FLoC, and more!
474 | News from the EDGE | Week of 1.24.2022
Great stories from Henry Powderly of SEL, Roger Montti and Barry Schwartz. Make sure that you check out this week’s poll. Plus, we found our mission, after 10 years - SEO Bobbleheads!
473 | The State of Paid Media Advertising w Joe Martinez and Michelle Morgan
Joe Martinez and Michelle Morgan join us to discuss PPC, changes in privacy laws, New Media, FLoC, and more!
472 | News from the EDGE | Week of 1.17.2022
The EDGE team tackles the Steelers entering the playoffs, key articles from Matt Southern, George Nguyen and Sean Hollister, as well as a poll regarding out take on Shopify getting Yoast.
471 | News from the EDGE | Week of 1.10.2022
The EDGE team tackles the Steelers entering the playoffs, key articles from Matt Southern, George Nguyen and Sean Hollister, as well as a poll regarding out take on Shopify getting Yoast.