EDGE of the Web is an award-winning weekly SEO and Digital Marketing Podcast
EDGE of the Web is a weekly hour-long digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
LATEST PODCASTS

Google Penguin Update Repair | In-House SEO or Agency?
SEO Radio Podcast Last show we talked about the big Google Penguin update. Was your website's rankings hurt by the update? We go over some tips to help you recover from the update. Listen to the podcast below for some helpful tips!
Google Penguin Update – Show 7
SEO Radio Podcast Earlier this week, Google released their much anticipated Penguin update that targets web spam in their search results. Google said that 3 percent of websites will be impacted with the algorithm update. In their official webmaster blog, Google said, "The change will decrease rankings for sites that [...]
Clicks, Conversion and Connections – Show 6
The Industry's Favorite SEO and Digital Marketing Podcast Getting your website visitors to convert is the number goal of a website. Whether it be a contact form, a quote request, or newsletter signup, you need to set up a conversion goal for your website to be able to track the [...]
PPC and Google Analytics Dashboard Reports – Show 5
SEO Radio Podcast Have you tried out PPC for your business but are confused by all the jargon? If so, this is the show for you. We break down the definition of terms and explain what makes a successful PPC campaign.
No Bullshit Social Media – Show 4
The Industry's Favorite SEO and Digital Marketing Podcast This show we will be joined by Jason Falls and Erik Deckers, authors of No Bullshit Social Media - The All-Business, No-Hype Guide to Social Media Marketing. To learn more about the book, you can visit their website.
Social Growth – Show 3
SEO Radio Podcast Social media is so important to your internet marketing strategy that we decided to dedicate a whole show around it! Have you set up your business Twitter and Facebook pages yet? If not, check out the podcast below!
Diggin’ In – Show 2
The Industry's Favorite SEO and Digital Marketing Podcast For our second show, we focus on the importance of email marketing and social media to your internet marketing campaigns. Listen to our podcast below to learn some new techniques to improve your website!
Getting Started – Edge of the Web Radio Debut
SEO Radio Podcast Welcome to our first episode of Edge of the Web Radio! This show we introduce ourselves and we explain the different cylinders of the internet marketing engine. Click on the toggles below for more!