In a recent Moz webinar, Amy Balliett, CEO of Killer Infographics described “Visual Communication” as: graphically represents information to efficiently and effectively create meaning – & when necessary, a limited text is included to explicate the meaning.
There is no doubt that visual communication is a powerful tool for marketers and consumers crave it – that is why marketers incorporate 12-14 types of visual content into their marketing campaigns.
So, we wanted to talk to Amy Balliett, who recently gave a presentation at SMX Advanced called “The Need for Visual Communication”, about this topic of visual communication and how her company is using this tool for their clients.
