EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS

583 | AI and Paid Media w/ Greg Finn
Join Erin Sparks & Greg Finn as they discuss the AI’s current and future impact on paid advertising on the latest episode of EDGEtalk!
581 | Google – The Disingenuous Trickster? with Greg Finn
Join Erin Sparks & Greg Finn as they discuss the state of Google's support for paid advertising and the rising cost per lead in the latest episode of EDGEtalk!
579 | Offensive vs. Defensive SEO w/ Chris Long
Chris Long & Erin Sparks discuss the differences between an offensive approach to SEO and a defensive approach to SEO on EDGEtalk.
578 | What Does Expertise Look Like in the Eyes of Google?
Tune in to the EDGEtalk where Chris Long & Erin Sparks discuss the meaning of expertise in the eyes of Google, Information Gain Score, and content freshness.
577 | News from the EDGE | Week of 3.13.2023
Join the EDGEnews podcast as Mordy Oberstein and Erin Sparks dive deep into generative AI, TikTok search ads, Grammarly, and more!
576 | Featured Snippets w/ Chris Long
Erin Sparks sits down with Chris Long from Go Fish Digital to discuss everything you need to know about featured snippets.