EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS
515 | Where Has Google’s Data Gone? w/ Patrick Stox
Patrick Stox and Ahrefs released a study representing almost 150,000 websites and nearly 9 billion total clicks for one month of data. The conclusion? Google Search Console hides the keyword term for 46.08% of clicks!
514 | News from the EDGE | Week of 07.11.2022
Greg Finn of the Marketing o’Clock podcast comes on to step in for Mordy. Join us as we dive into articles from Search Engine Land and Search Engine Roundtable.
513 | SEO Audits & Domain Name Protection with Bill Hartzer
Bill Hartzer: SEO veteran and speaker, joins Erin Sparks to discuss the history of technical SEO audits, the best tools to analyze log files, and key information to delve into to understand your site better.
512 | News from the EDGE | Week of 07.04.2022
Lots to cover this week: Articles from Search Engine Journal, Social Media Today, Buzzfeed, and Search Engine Roundtable.
511 | Inbound Marketing is a Romance w/ Norm Vogele
Norm Vogele of Page One Power joins the EDGE to discuss the concept of inbound marketing as a romance, one that has to be carefully managed and developed over time.
510 | News from the EDGE | Week of 06.27.2022
Is there potential for monetization of information with the news that Google is paying Wikimedia for access to its information for Knowledge Panels.
509 | News from the EDGE | Week of 6.20.2022
Covering stories from Search Engine Land and Search Engine Roundtable, plus discussions about the concept of podcast processing on the search engine's side of things.
508 | News from the EDGE | Week of 6.13.2022
Covering stories from Search Engine Land and The Verge, the EDGE team parks on the side of the machine learning road to discuss the reality of Artificial intelligence and sentience.
507 | Optimization of the Brand SERP and Avoiding Mistakes
Jason Barnard, The Brand SERP Guy, helps us understand how to optimize certain features in the Brand SERP.