EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS
427 | Matching User Intent on Google Search with Mark Traphagen
Some shifts are necessary to understand user intent and how to meet the needs of your users. Looking at Google SERP topography with VP of Product Marketing and Training atseoClarity Mark Traphagen, metrics become pivotal when attempting to rank on Google [...]
426 | News from the EDGE | Week of 6.7.2021
On this week’s roundup of News from the EDGE, Erin Sparks and Wix’s Mordy Oberstein finally (yeah, our studio lost internet) get to cover the digital marketing and SEO news of the week. We dove into a number of items, [...]
425 | The Problems and Future of Enterprise SEO with Mark Traphagen
What are the problems when analyzing and acting on data from an enterprise-level SEO projects. With hundreds of thousands of pages to deal with, the utilization of machine learning is fastly becoming an essential resource. Mark Traphagen of SEO Clarity [...]
424 | News from the EDGE: Week of May 31, 2021
On this week’s roundup of News from the EDGE, Erin Sparks and Wix’s Mordy Oberstein a number of Google moves this week including a very interesting jump links on featured snippets that don’t go off of headlines but off of [...]
423 | Reporting on the Realm of SEO Ideas and Data with Roger Montti
Roger Montti shares his perspective on some advancing discussions that SEOs are having. He gives insight into what a day in the life of a tech SEO writer looks like and how he tackles writing for a diverse readership. [00:02:41] [...]
422 | News from the EDGE: Week of May 24, 2021
On this week’s roundup of News from the EDGE, Erin Sparks and Wix’s Mordy Oberstein explore the ways MUM may change search behavior, fall in love with the new Google Maps updates and revisit what we think matters when it [...]
421 | SEO Publishing and Recent Articles with Roger Montti
Roger Montti and Erin Sparks dive into some recent articles Montti has written regarding the Wix and WordPress smackdown. Montti expands on how the Pandemic has affected the technology community and relationships within the community. He also explains Core Web [...]
420 | News from the EDGE: Week of May 17, 2021
On this week’s episode of EDGE of the Web, Erin Sparks and Wix’s Mordy Oberstein unpack the news about YouTube improving Creator Studio, new privacy-focused changes to Google Analytics and Tag Manager, Google’s statement on public blog networks and more. [...]
419 | SEO Basics and the Top SEOs You Should Follow from Andrew Optimisey
Andrew “Optimisey” Cock-Starkey continued his discussion with us as we explored his tenants to help businesses do the small but powerful things that improve their websites. Things you can do right now. He clearly demonstrates the care he has towards [...]