EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS
379 & 381 | The LinkedIn Difference with Shay Rowbottom
Episode 379 | The LinkedIn Difference with Shay Rowbottom We’re joined again on the EDGE by Shay Rowbottom, a social media influencer on LinkedIn. Shay shares with the EDGE listeners key thoughts about the strength of the LinkedIn audience, why [...]
378 | News from the EDGE : Week of December 14, 2020
Each week on the EDGE of the Web we invite an industry insider to talk about some of the latest digital marketing news headlines. This week host Erin Sparks and Creative Studio Producer Jacob Mann along with special guest Mordy [...]
376 & 377 | What Does Semantic Search Mean? with Dixon Jones
In episode 376, Dixon Jones rattles off some core concepts of semantic search and what it means to today’s SEO professional. Learn about the history of semantic search, Google’s patent development toward understanding things, not strings. Join us in the [...]
374 & 375 | Old SEO Tactics: What Not to Do in SEO with Kristina Azarenko
In Part 1 of episode 374, Kristina Azarenko joins the EDGE to discuss old SEO techniques and tactics that don’t hold water any more. Some techniques covered: PR bombing, DMOZ, link directories, and much more. This is an important show [...]
EP 372 & 373: How to Grow Your Podcast with Benjamin Shapiro
Benjamin Shapiro, host of The MarTech podcast and Voices of Search podcast joins us to discuss key items that every podcaster should know when growing their podcast. Discussed are key points list: How Benjamin got the MarTech podcast started. What [...]
Digital Marketing News Roundup with Will Critchlow
When you want to catch up on the latest digital marketing headlines, the bonus news roundup segment that accompanies each episode of the EDGE is a great way to do it because we bring in fantastic industry experts to [...]
EP 371: 15 Years of SEO with Will Critchlow
This week's featured guest is Will Critchlow, CEO of Search Pilot, a company owned by the founders of Distilled. SearchPilot focuses on its SEO A/B testing and meta-CMS technology (previously known as Distilled ODN). We covered a number of things [...]
EP 370: Enterprise In-House SEO Advantages with Paul Shapiro
This week's featured guest is Paul Shapiro, founder of Online Geniuses, a Slack Chat-based community for internet marketers. He is a programmer and is very fond of horror movies and board games. In fact, he also operates a board game [...]
EP 369: Google Ads Hiding Data with Kirk Williams and Sam Tomlinson
This week we called upon two of our friends, Kirk Williams and Sam Tomlinson, to join episode 369 of EDGE of the Web. Kirk is the owner of ZATO, his Paid Search PPC micro-agency of experts, and has been working [...]