EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS

385 | Anti-Trust Lawsuits Against Big-Tech: Defining the Problem with Sam Tomlinson
Our special guest for episode 385 of the award-winning EDGE of the Web podcast was Sam Tomlinson, Executive Vice President at Warschawski. In the first part of this interview, host Erin Sparks spoke with Sam about what all this [...]
385 & 387 | Google, Facebook, and Big Tech Antitrust with Sam Tomlinson
Our special guest for episode 385/387 of our podcast was Sam Tomlinson, Executive Vice President at Warschawski. In the first part of this interview, host Erin Sparks spoke with Sam about what all this anti-trust talk is about, as well [...]
384 | News from the EDGE: Week of January 11, 2021
News from the EDGE: Week of January 11, 2021 Our digital marketing news headlines this week all revolve around Google in way or another, including how they sell ads, how they’re looking at user intent, and subtopic rankings. Host Erin [...]
383 | News from the EDGE: Week of January 4, 2021
News from the EDGE: Week of January 4, 2021 2021 has finally arrived, and not a moment too soon! But does it really feel any different so far from 2020? Maybe not, but what is different is having not just [...]
382 | News from the EDGE : Week of December 28, 2020
News from the EDGE: Week of December 28, 2020 While we’re all very much looking forward to putting the year 2020 firmly in the rearview mirror, we have one last digital marketing news roundup to send your way. Host Erin [...]
380 | News from the EDGE : Week of December 21, 2020
Week of December 21 Digital Marketing News Roundup with Mordy Oberstein We had such a great digital marketing news roundup last week with special guest Mordy Oberstein, Wix’s SEO Liaison, that we brought him back in again to discuss this [...]
379 & 381 | The LinkedIn Difference with Shay Rowbottom
Episode 379 | The LinkedIn Difference with Shay Rowbottom We’re joined again on the EDGE by Shay Rowbottom, a social media influencer on LinkedIn. Shay shares with the EDGE listeners key thoughts about the strength of the LinkedIn audience, why [...]
378 | News from the EDGE : Week of December 14, 2020
Each week on the EDGE of the Web we invite an industry insider to talk about some of the latest digital marketing news headlines. This week host Erin Sparks and Creative Studio Producer Jacob Mann along with special guest Mordy [...]
376 & 377 | What Does Semantic Search Mean? with Dixon Jones
In episode 376, Dixon Jones rattles off some core concepts of semantic search and what it means to today’s SEO professional. Learn about the history of semantic search, Google’s patent development toward understanding things, not strings. Join us in the [...]