EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.
When Site Strategics CEO Erin Sparks spoke with special guest Traci Reuter, Founder and CEO of Divine Social, for episode 318 of the award-winning EDGE of the Web podcast, they talked about the what and why of engagement campaigns. Here’s what we learned: 00:23:44 An Example of An Engagement Campaign [...]
When Site Strategics CEO Erin Sparks spoke with special guest Glenn Gaudet, CEO of GaggleAMP, for episode 317 of the award-winning EDGE of the Web podcast, they talked about what’s involved in starting an employee advocacy program for marketing. Here’s what we learned: 00:18:29 Expectations and Getting Started Think about [...]
When Site Strategics CEO Erin Sparks spoke with special guest Susan Wenograd, VP of Marketing Strategy at Aimclear, for episode 316 of the award-winning EDGE of the Web podcast, main topics included why a focus on DATA is so important as well as upping your game on the CREATIVE side. [...]
