EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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So far Site Strategics has created 972 blog entries.

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  • The google logo on a building

Animated GIFs are Appearing in Google’s Search Results

By |February 21st, 2017|News|

Is it time to dust off your Google+ page? Jennifer Slegg at The SEM Post noticed that Google is showing animated GIFs in the search results from some NHL and NFL teams. The Google+ posts appear on the SERP within a carousel and the GIFs are pulled from the company's [...]

  • A woman wearing high-end sunglasses

Snap Starts Selling Spectacles & Accessories

By |February 21st, 2017|News|

Snap has begun selling their wearable camera glasses they call "Spectacles" and accessories as they are getting ready for their IPO. Spectacles is a wearable device where users can record up to 10 seconds of video to post to their Snapchat account. Snap has also opened up a store in [...]

  • The Youtube logo

YouTube to Stop 30-Second Unskippable Ads in 2018

By |February 21st, 2017|News|

Google said in an official statement that they want to provide a better advertising experience for their users, so they will end the 30-second unskippable ads in 2018. In the year ahead, it is expected for Google to push the 6-second unskippable bumper ad format that they introduced last year. [...]

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