EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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News (Page 106)

  • A Five star logo with the word 'Reviews' over it

New Minimum Seller Ratings Rules for Google Ad Extensions

By |August 29th, 2016|News|

According to Search Engine Land, Google has been telling some customers about a new minimum number for Seller Ratings extensions to display with AdWords ads. Businesses must have at least 150 reviews in the last 12 months - up from the previous 30 reviews. According to an unnamed marketing agency [...]

  • Vertical videos are bad.

Facebook to Highlight Vertical Videos

By |August 29th, 2016|News|

A Facebook spokesperson has confirmed with MarketingLand that vertical videos will get visual support in the Facebook news feed, making them more obvious to users. Previously, vertical videos were automatically cropped by Facebook into squares when being displayed, but once clicked, that video could be viewed in its full resolution. [...]

  • A selection of smartphones with different app layouts

Google to Penalize Websites with “Intrusive Interstitials”

By |August 23rd, 2016|News|

After January 10, 2017, websites that have "intrusive interstitials" on mobile layouts, those websites may not rank as highly. Google argues that pages with these interstitials can frustrate users because they are no longer able to easily access the content they were expecting to see. In their article to webmasters, [...]

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