EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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  • Episode 647: News from December 11th, 2023

647 | News from the EDGE | Week of 12.11.2023

By |December 14th, 2023|News, podcast|

Wix's Crystal Carter joins the news podcast to take on Google's Gemini AI & marketing's future. Plus, chatbot drama, AI powerhouses team up, & the SEC eyes AI investment risks.

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  • Episode 646: Your GA4 Health Check with Dana DiTomaso

646 | Your GA4 Health Check w/ Dana DiTomaso

By |December 10th, 2023|Interview, podcast|

Unlock the power of Google Analytics 4 with Dana DiTomaso as she shares expert insights on optimizing GA4, Looker Studio's blending of Universal Analytics with GA4, and boosting SEO.

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  • Episode 645: News from December 4th, 2023

645 | News from the EDGE | Week of 12.05.2023

By |December 6th, 2023|News, podcast|

Google pays Canadian publishers after Online News Act; complies with U.S. antitrust lawsuit. OpenAI announces changes, GPT Store in early 2024. Google's November core update surprises. Get SEO insights on The EDGE!

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Winner of the 2017 Content Marketing Award for Best Podcast/Audio Series

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About

The EDGE of the Web is home to several formats of digital marketing podcasts. Our EDGE Interview Series is a 1 hour, 2 segment Digital Marketing Podcast that covers a wide range of topics such as; search engine optimization, search engine marketing, social media, email marketing, the latest marketing news, and much more! Each episode features one guest regarding a topic that they are passionate about with digital marketing news tailored to that topic. News from the EDGE is a weekly, 30-minute podcast covering the most recent digital marketing news of the week with Erin Sparks and Mordy Oberstein.
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