EDGE of the Web is an award-winning weekly SEO and Digital Marketing Podcast
EDGE of the Web is a weekly hour-long digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
UPCOMING INTERVIEWS
LATEST PODCASTS
10 Commandments of Content Marketing – Show 147
The Industry's Favorite SEO Podcast #EDGETALK : Google's Local Snack Pack Shake Up Marketers often confuse content marketing with engagement. Just because you get someone's attention doesn't mean your audience actually cares. You spend all of this time following the work of others, listening to experts who preach soundbites and [...]
Interactive Content – The Future of Content Marketing – Show 146
The Industry's Favorite SEO Podcast #EDGETALK : Google's Local Snack Pack Shake Up Okay, you're blogging, you finally decided that it had to happen, or maybe you started doing it last year and you're getting some steam going. I bet you're doing more content than you were back then, and [...]
Google’s Local Snack Pack Shake Up – Show 145
The Industry's Favorite SEO Podcast #EDGETALK : Google's Local Snack Pack Shake Up Local SEO has seen the biggest shake-up since Google launched their first local algorithm, Pigeon, just over a year ago. We've lost the 7 packs ladies and gentlemen! They aren't there anymore. Did you hear that? That [...]
SEO Spam and Good SEOs – Show 144
The Industry's Favorite SEO Podcast #EDGETALK : Interviewing Chris Reed About Sparks Talk It's no secret there are some bad SEO eggs out there using spammy tactics. In fact, we get unsolicited emails every few days to remind us of this. "I visited your website and noticed that you are [...]
Interview With Chris Reed of Sparks Talk – Show 143
The Industry's Favorite SEO Podcast #EDGETALK : Interviewing Chris Reed About Sparks Talk Today we’re going to have some fun. There’s a growing meeting place that is taking root; it brings new ways of thinking in the areas of personal & business development, marketing, technology, motivation, and inspiration. We’ve got [...]
Essential Metrics – Call Tracking – Show 142
The Industry's Favorite SEO Podcast #EDGETALK : An Introduction to Call Tracking Your sales prospects signal you in so many ways and come from so many places. Some directly type in your website, others might have seen some print collateral or traditional advertising. Others could have seen a TV ad [...]
When Reputation Management Hurts SEO- Show 141
The Industry's Favorite SEO Podcast #EDGETALK : Top 5 Issues Wrecking Local SEO Reputation Management - anyone heard of this? Well, if you haven't heard of the phrase, you certainly understand the need for it as a business or consumer. If you have a business and have a poor online [...]
The Secret Sauce Behind Local SEO – Show 140
The Industry's Favorite SEO Podcast #EDGETALK : Data Claiming For Local SEO Earning higher placement within Google search engine results can be an exhausting endeavor for many local businesses that serve a specific area or region. A business can dominate search results with a well-planned out strategy. We've got the [...]
How To Get Great Testimonials – Show 139
The Industry's Favorite SEO Podcast #EDGETALK : Getting Testimonials From Your Customers It's an age-old tactic that's been working in marketing for decades. Why? Because it gives potential customers a reassurance that your product or service actually does what you claim it does. Testimonials are so effective that when a [...]