Olga Zarzeczna appeared on the SEO radar in August of 2020 with an incredible series of contributions to the community. With incredibly crafted posts such as “Technical SEO Audit (188+ Steps)” and “SEO Audit Tools: 65 Tools For SEO auditing” and spending upwards of 40 – 60 hours of meticulous writing, Olga is clearly defining herself as a thought leader in our digital marketing community. Give a listen as we go through her SEO Audit Tools list as Erin tries not to be an SEO Veruca Salt!
[00:11:49] The Fail of SEO Auditing: Relying on a Single Tool Too Much
[00:16:47] What Factors Kept Some Tools Out of the List?
[00:20:19] First Tools: Errors, Warnings, and Notice Audit Tools: Screaming Frog and Site Bulb
[00:24:16] A Focus on the Semrush SEO Technical Audit Tool
[00:25:29] The Requirement of SEO and Site Context When Reading Audit Results
[00:28:24] On Crawl
[00:30:28] DeepCrawl: The Enterprise-Level SEO Audit Tool
[00:32:34] AHRefs Website Analysis Tool: Best Site Monitoring Tool
[00:34:20] Check My Links
[00:35:12] Link Redirect Trace
[00:38:20] Log Analyzer Tools: Why is it so important to focus on the logs?
[00:40:30] Volatility Sensors
[00:44:37] Great Guidance: How to Start Your SEO Audit Process