EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS

605 | News from the EDGE | Week of 7.3.2023
Joining the show this week is Toronto-based SEO consultant Jess Joyce to discuss some recent Google changes that are leaving Canadians high and dry.
604 | News from the EDGE | Week of 06.26.2023
AI warnings from Gary Illyes, news from Google about things new and gone…And a study shows that developers are TRAINING AI by using AI to train AI.
603 | International SEO w/ Gemma Houghton
Gemma Houghton joins the EDGE to discuss the differences of Internationalization and Globalization associated to SEO.
602 | News from the EDGE | Week of 06.19.2023
New updates to Reddit, and LinkedIn, as well as more AI news! The AI ball keeps rolling on this special 600th episode of News from the EDGE!
601 | Advanced Structured Data Tips from Daniel K. Cheung
Daniel K. Cheung is here to discuss his deep apprehension with Structured Data. Discussions of Nested Schema, Referencing, Links, and Validation.
600 | News from the EDGE | Week of 6.12.2023
New updates to Reddit, and LinkedIn, as well as more AI news! The AI ball keeps rolling on this special 600th episode of News from the EDGE!
599 | Relevant and Significant Schema w/ Daniel K. Cheung
Daniel K. Cheung is here to discuss his recent embarkment into the proliferate world of schema. Discussions of Nested Schema, Semantic SEO, and Entity Maps!
598 | News from the EDGE | Week of 6.5.2023
Articles from The Verge and Search Engine Land, as well as CBS News and Search Engine Roundtable. Tons of AI up in here, and more to come next week!