Building a Strong Entity Strategy
Sara Taher is a strong presence in the SEO industry, but oh, so humble.
Erin and Sara dive into the importance of prioritizing user experience, as it is a key connection for navigating SEO intent. We’re migrating from volume concepts of SEO to intent-oriented matches. You’ve heard it time and time again, quality over quantity, but let’s hear Sara very clearly……it’s about the user. If you’re not reading their signals, you’re not connected.
Key Segments:
- [00:00:36] Introducing Sara Taher
- [00:01:48] Sara’s History In Digital Marketing
- [00:03:35] How Does Entity SEO Differ From Traditional SEO?
- [00:05:30] Examples of Entity SEO
- [00:11:12] How Important is Google’s Knowledge Graph?
- [00:11:56]
- [00:12:42] Looking Into The User Experience
[00:19:04] - [00:20:02] How Can You Integrate Entity SEO Into Your Digital Marketing Strategy?
- [00:23:43] Misconceptions About Entity SEO
- [00:30:25]
- [00:31:03] AI Tools For Entity SEO
