EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers

Erin Sparks, Host of EDGE of the Web, talking into RE20 Microphone

EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.

The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.

Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.

Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc.  If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.

Catch the EDGE on these Podcast Platforms:

Special thanks to our Sponsors:

Site Strategics EDGE of the Web sponsor
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Inlinks EDGE of the Web Sponsor

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LATEST PODCASTS

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2803, 2017
  • Show 219: Marketing's role in a long sales cycle, featuring Amy Bishop

EP 219: Marketing’s Role in a Long Sales Cycle w/Amy Bishop

Amy Bishop is the Director of Digital Marketing & Technology at ZirMed, a financial and clinical performance management tool for healthcare organizations. Amy joined us on the podcast this week to talk about her role with ZirMed and how she [...]

2103, 2017
  • Show 218: Automation & AdWords scripts, featuring Frederick Vallaeys

EP 218: Automation & AdWords Scripts w/Frederick Vallaeys

Frederick Vallaeys is the Cofounder and CEO of Optmyzr - a PPC tool for advertisers and agencies. Frederick worked at Google for 10 years as a Google AdWords Evangelist and was also a member of the team that created the [...]

1603, 2017
  • Show 217: The knowledge divide, featuring Kyle Lacy

EP 217: The Knowledge Divide w/Kyle Lacy

We have interviewed guests all over the world but rarely do we get to talk to someone locally like we did this week. Kyle Lacy, the new VP of Marketing of Lessonly, joined us in our studio this week. Kyle's [...]

1403, 2017
  • Show 216: Building a sustainable content marketing plan, featuring Paddy Moogan

EP 216: Building A Sustainable Content Marketing Plan w/Paddy Moogan

Paddy Moogan, the former florist and law student, is the co-founder of Aira, a digital marketing agency based in the UK. Paddy is a well-known SEO and has been working in SEO since 2004 when he was meant to be [...]

2802, 2017
  • Show 215: Branding and programmatic advertising, featuring Maureen Jann

EP 215: Branding and Programmatic Advertising w/Maureen Jann

Maureen Jann is the Director of Marketing at Point It and host of the podcast Fine Point Digital Marketing. We had a great discussion with Maureen and covered a variety of topics. Mainly, we focused on branding, programmatic advertising, and [...]

2002, 2017
  • Show 214: Running an idealistic SEO agency, featuring Mike Arnesen

EP 214: Running an Idealistic SEO Agency w/Mike Arnesen

Mike Arnesen is the owner and CEO of Upbuild, a 100% remote consulting agency that specializes in end-to-end optimization. Mike joined us on the podcast from his home office in Portland, OR and we wanted to talk with him about [...]

1402, 2017
  • Show 213: Machine learning, rank brain, & unicorns, featuring Larry Kim

EP 213: Machine Learning, Rank Brain, & Unicorns w/Larry Kim

Larry Kim, the founder and CTO of Wordstream, joins us on the podcast this week from a snowy Boston to discuss a variety of topic including RLSA, Machine Learning, Rank Brain, SEO Predictions for 2017 and his fascination with Unicorns. [...]

702, 2017
  • Show 212: How to find opportunity gaps in content with keyword research, featuring Dan Shure

EP 212: How to Find Opportunity Gaps in Content with Keyword Research w/Dan Shure

Five years ago we started a radio show on the northside of Indianapolis. We broadcasted live at 8 a.m. and decided to save the show as a podcast. In those five years, we've added Douglas Karr to the show, moved [...]

3101, 2017
  • Show 211: How to get chosen by Google, featuring Ronell Smith

EP 211: How To Get Chosen By Google w/Ronell Smith

Ronell Smith is a content strategist from RS Consulting as well as a Moz Associate. Ronell works with a lot of big brands in his organization and we wanted to pick his brain about how he helps clients develop a [...]

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