EDGE of the WEB: The Best SEO Podcast for Today’s Digital Marketers
EDGE of the Web is a weekly marketing podcast discussing all things in digital marketing: SEO (Search Engine Optimization), Social Media, Content Marketing, and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
The EDGE connects with the top digital marketing guests from around the planet and gives our audience access to digital marketing best practices on how to improve their SERPs. Developing website traffic is not the only benefit that our show offers, but opens up a world of analysis on online marketing tactics that are trending in the space.
Our podcast has a core focus on SEO but also covers such topics as social media marketing, content marketing, and overall online marketing tactics to deliver to the new media audience mediums.
Subscribe to our show on all the major podcast listening platforms such as iTunes, Google Play, Spotify, iHeartMedia, PlayerFM, Spreaker, etc. If we’re not on a platform that you listen to, let us know and we’ll get it to you! Check out the podcast platform list to the right for a full list of our destinations.
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LATEST PODCASTS

Building Authority with Inbound Links – Show 165
The Industry's Favorite SEO Podcast #EDGETALK : Earning Links in 2016 Anyone involved in Internet Marketing, whether as an affiliate, small business, sizable corporation, or personal brand, knows that nearly every day there is someone trying to give you more [...]
Interview with Susan Marshall of Torchlite – Show 164
The Industry's Favorite SEO Radio Podcast #EDGETALK : Interviewing Susan Marshall of Torchlite Okay, HIRE SOMEBODY! Is the concept of hiring an individual digital marketer for your company a scary concept? Do they have the right talents, that are market-fresh, [...]
Preventing UX Fails With Smart Design – Show 163
SEO Radio Podcast #EDGETALK : Preventing UX Fails With Smart Design User experience is becoming a more important feature of Google's search algorithm but also how you can capture leads on your website. We discuss how you can prevent UX [...]
Designing Websites With a Purpose – Show 162
The Industry's Favorite SEO Podcast #EDGETALK : How To Create Highly-Effective Calls To Action When designing a website we run the risk of becoming overly familiar with our work, designing for ourselves, and losing perspective of what our users see [...]
Why The Best Website Design is Invisible – Show 161
The Industry's Favorite SEO Podcast #EDGETALK : Show 161 - 12 Sign of a Website Catastrophe The Edge is back for a new year! We're so happy to be back! We are continuing this month on the focus of website [...]
How To Improve User Experience – Show 160
The Industry's Favorite SEO Podcast #EDGETALK : Improving User Experience On Your Website The Edge is back for a new year! We're so happy to be back! We took a break to gear into the new year, to focus on [...]
Digital Marketing Trends for 2016 – Show 159
The Industry's Favorite SEO Podcast #EDGETALK : Digital Marketing Trends for 2016 Welcome back to Edge for the final show of 2015! We certainly have had a busy year, and we wanted to take time in this how to peer [...]
Interview with Pack The Pantries – Show 158
SEO Radio Podcast #EDGETALK : Pack The Pantries We, at Site Strategics, have had a great opportunity to work with the Indianapolis mayor’s Front Porch Alliance and business partners here in the Indianapolis area to promote Mayor Greg Ballard’s Pack [...]
IAPSS – Discussing Education with Indiana Superintendents – Show 157
The Industry's Favorite SEO Podcast #EDGETALK : Reputation Management There's an event happening this month that is a great forum for discussions about the public education topics in the state of Indiana and who is contributing to the successes the [...]