EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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AI Overview

  • Local News from the EDGE episode 766 with Greg Gifford

766 | Local News from the EDGE | Week of 7.21.2025

By |July 31st, 2025|News, podcast|

43% use AI daily? Not so fast. Greg Gifford and the EDGE crew debunk stats, tackle review scams, and dig into local SEO changes.

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  • Episode 734: News from the EDGE- Week of December 9th, 2024

734 | News from the EDGE | Week of 12.9.2024

By |December 12th, 2024|News, podcast|

Andrew Optimisey joins EDGE to discuss marketing shortcuts, data ownership, AI in search, and HubSpot's latest moves. Stay sharp with us!

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  • Episode 694: Trusting AI in the SERPs with Mark Williams-Cook and Jack Chambers-Ward

694 | Trusting AI in the SERPs w/ Mark Williams-Cook & Jack Chambers-Ward

By |June 26th, 2024|Interviews, podcast|

Explore SGE and AI in search with Mark Williams-Cook & Jack Chambers-Ward on EDGE of the Web. Optimize for Google's Search Generative Experience.

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SEO Testing

Sitestrategics: Leaders in SEO, SEM, DEV, SMM, PPC, OMG.
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2022 Signal Awards Gold Winner: Individual Episode for Creativity & Marketing

2022 Signal Awards Winner

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About

The EDGE of the Web is home to several formats of digital marketing podcasts. Our EDGE Interview Series is a 1 hour, 2 segment Digital Marketing Podcast that covers a wide range of topics such as; search engine optimization, search engine marketing, social media, email marketing, the latest marketing news, and much more! Each episode features one guest regarding a topic that they are passionate about with digital marketing news tailored to that topic. News from the EDGE is a weekly, 30-minute podcast covering the most recent digital marketing news of the week with Erin Sparks and Mordy Oberstein.
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