EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

  • Episode 489 - The Scrum 2: To AMP or Not to AMP.

489 | The SCRUM 2: To AMP or Not to AMP, that is the Question

By |April 4th, 2022|Interview, podcast|

Proponents and detractors of the Google-centered mobile framework have positioned themselves with steadfast resolve. To AMP or NOT to AMP….that is the question. And this is The SCRUM!

460 | News from the EDGE | Week of 11.1.2021

By |November 2nd, 2021|News, podcast|

We go “Meta” on today’s episode.  Mordy wants to rename our firm’s name, Jacob wants to rename Indianapolis, Erin renames Morday, it’s all-Meta All-the-time today on the EDGE.  Find out our take on Facebook-to-Meta, Google’s evaluation on spammy links and domains and, yup - a take on the AMP debacle, [...]

  • News from October 25th, 2021

458 | News from the EDGE | Week of 10.25.2021

By |October 27th, 2021|News, podcast|

It was an all-skate for Google topics this week on the EDGE.  The EDGE team covered articles from Search Engine Land and Search Engine Journal with a sidebar regarding Shaquille O’Neal’s appearance without podium on a Formula 1 race (serious squirrel chasing). Dive into the potential serious connotations of alleged [...]