EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.


570 | Internal Link Building and Automated Content w/ Cyrus Shepard

By |February 17th, 2023|Interview, podcast|

Internal linking is often discussed & implemented by SEOs, but with little strategic considerations. Erin Sparks and Cyrus Shepard explore this and more on EDGE

568 | The Google Farmer and our Crop w/Cyrus Shepard

By |February 10th, 2023|Interview, podcast|

Google’s writing its own content now and Cyrus Shepard and Erin Sparks discuss its SEO implications today and into the future on the EDGE.

EP 258: Picking the Right Engagement Metrics for SEO w/Cyrus Shepard

By |March 16th, 2018|Interview, podcast|

What engagement metrics are you using in your SEO campaign? In this episode, we talk to Cyrus Shepard and get his feedback on that question plus we take audience questions! Also, have you seen that Google has begun showing search results with no organic listings or ads? What does that [...]