779 | Closing Content Gaps and Tracking AI Traffic w/ Dana DiTomaso
Content strategy with Dana DiTomaso. Learn persona building, content gap analysis, and tying SEO to business results with GA4 insights.
Digital Marketing
777 | AI/SEO News from the EDGE | Week of 12.1.2025
This week's EDGE of the Web dives into the seismic shifts in digital marketing, including Adobe's acquisition of Semrush for $1.9 billion, the rollout of Google Search Console Annotations, and rising stakes around the EU's Digital Omnibus and data privacy. The panel also covers ChatGPT's rumored ad features, expanded Google AI Mode ads, and the resurgence of AI SEO spam.
775 | AI, Authenticity, and SEO with Wil Reynolds
SEO & AI with Wil Reynolds: Rethink KPIs, focus on authentic marketing, and adapt to today’s digital landscape.
