EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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Digital Marketing (Page 17)

  • Show 323: SEO: From Keywords to Concepts, featuring Bill Slawski

EP 323: SEO: From Keywords to Concepts – Interview with Bill Slawski

By |August 20th, 2019|podcast|

Schema continues to grow in search results with featured snippets, knowledge panels, structured snippets and more. Location history will become part of the future for local search. What will do with it? Are you up-to-speed on Categorical Quality Scores in Ranking Search Results? Find out what you need to know [...]

  • Show 320: Extreme Growth from Linkedin, featuring Shay Rowbottom

EP 320: Extreme Growth from LinkedIn with Shay Rowbottom

By |July 23rd, 2019|podcast|

More and more companies involved in B2B Digital Marketing realize they need to make the most of LinkedIn but aren’t sure how to make it happen. Find out how Shay Rowbottom of Rowbottom Marketing leverages video content to connect with target audiences. She joined LinkedIn back in May 2018 and [...]

  • Show 292: Mobile-first Indexing & Progressive Web Apps, featuring Cindy Krum

EP 292: Mobile-First Indexing and Progressive Web Apps w/Cindy Krum

By |November 15th, 2018|podcast|

Google is changing at a rapid pace - the top of the SERP doesn't even feature websites anymore! They have been replaced by knowledge graph and other assets. It seems like Google doesn't want to rank websites anymore, but why is that and what is actually going on? We reached [...]

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