EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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  • Chris Long EDGE Episode 578 Featured Image

578 | What Does Expertise Look Like in the Eyes of Google?

By |March 16th, 2023|Interview, podcast|

Tune in to the EDGEtalk where Chris Long & Erin Sparks discuss the meaning of expertise in the eyes of Google, Information Gain Score, and content freshness.

  • Kevin Indig EDGE Episode 572 Featured Image

572 | Generative AI Content w/ Kevin Indig

By |February 27th, 2023|Interview, podcast|

Generative AI content is all the rage in the SEO community these days so Erin Sparks and Kevin Indig opine on the important questions people are asking.

  • Dan Shure EDGE Episode 558 Featured Image

558 | Optimizing Search Content Like a Comedian w/ Dan Shure

By |December 31st, 2022|Interview, podcast|

Dan shares a solid content creation perspective, focusing on intent before E-E-A-T.

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