EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.

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  • Lessons from Bad Copy - edge of the web radio show

Lessons from Bad Copy – Show 95

By |June 30th, 2014|podcast|

The Industry's Favorite SEO Podcast #EDGETALK : LESSONS FROM BAD COPYWRITING We've all read copy that makes us cringe. Sometimes it's hard to put a finger on exactly what it is that makes the copy so bad. But, its lack of appeal doesn't go unnoticed. We're showcasing some lessons to [...]

  • Panda 4.0 and Ecommerce - edge of the web radio show

Google’s Panda 4.0 Update and What It Means For Ecommerce – Show 94

By |June 14th, 2014|podcast|

The Industry's Favorite SEO Podcast #EDGETALK : Panda 4.0 and Ecommerce Panda 4.0 has arrived. The update follows on the same theme of punishing websites with very little content, duplication or auto generated content. But what does actually mean to a business running an eCommerce website relying on search engines [...]

  • Words not to use in your landing pages - edge of the web radio

Words to Avoid using on Landing Pages – Show 92

By |May 24th, 2014|podcast|

The Industry's Favorite SEO Podcast #EDGETALK : WORDS TO STOP USING ON YOUR WEB SITE Let me guess…You’re an honest person. Genuine, helpful and frank. You work hard to write good copy for your website. You avoid sleazy sales talk. You ignore marketing drivel. But could it be that a dash [...]

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