EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.
We're seeing more and more clients wanting to experiment with Facebook Advertising - but in most organizations, the PPC Manager is being asked to do the ad management. Susan Wenograd has been in this position before so we wanted to have her on to talk to you about the lessons [...]
Facebook announced last week that they are making an update to their News Feed to reduce the amount of clickbait headlines that are shown. They identified clickbait headlines by categorizing tens of thousands of headlines with the following criteria: 1. If the headlines withholds information required to understand the context [...]
The Industry's Favorite SEO Podcast #EDGETALK : 5 Tips to Improve Your PPC ROI So, you have set up a PPC campaign and now you're waiting for the leads to roll in...but they are not! Didn't you get sold on the fact that this will get you right in front [...]
