EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics.


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  • Episode 591: News from May 8th, 2023

591 | News from the EDGE | Week of 5.8.2023

By |May 9th, 2023|News, podcast|

There is a slew of news in digital marketing as well as delving into the fast-moving topics of AI. AI tools will be a regular go-to, making your digital marketing week even more distracting! Join us as we join the Borg!

  • Title Graphic for Episdoe 463 - News Flash with Lily Ray and Jason Barnard

463 | EDGEFlash: November Google Core & Knowledge Graph Updates

By |November 24th, 2021|News, podcast|

Jason Barnard and Lily Ray join Erin Sparks on an EDGEFlash - a breaking digital marketing news episode. We uncovered a relationship of factors that lead us to believe that this is not just another core update!

444 | News from the EDGE | Week of 8.23.2021

By |August 23rd, 2021|News, podcast|

In this episode, of which the SERP Title is yet to be determined by Google, we have a special guest with us to interpret the hot mess of Title replacements by Google.  Lily Ray, Senior Director, SEO & Head of Organic Research at Amsive Digital reviews her recent article, her [...]