Edge of the Web Radio is a weekly, hour long Internet Marketing program hosted by Erin Sparks and Tom Brodbeck from Site Strategics and Douglas Karr from Marketing Tech Blog.

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So far Site Strategics has created 310 blog entries.

EP 225: Creating Content Your Audience Wants w/Stacey Jaffe

By |May 16th, 2017|Interview, podcast|

How do you create the content your audience wants? The likes, the comments, the shares....the lack of likes, comments, shares, sentiment, the amount of total brand conversation - these are all data points in your focus group of how your audience is perceiving your brand. On this show, we are [...]

Is Google Removing Organic Spot for Pages with Featured Snippet?

By |May 15th, 2017|News|

As you may have noticed, more and more featured snippets have been starting to appear at the top of search results. SEO's have been calling this ranking zero, as it appears at the top of the listing, ahead of the first organic spot. If your web page was lucky enough [...]

EP 224: Creating a Customer-Driven Content Strategy w/Casie Gillette

By |May 2nd, 2017|Interview, podcast|

Casie Gillette, the Senior Director of Digital Marketing at KoMarketing, leads digital marketing strategies for their clients and plays an integral part of the leadership team. With over 10 years of industry experience, Casie regularly speaks about search and social at some of the top marketing conferences in the country [...]