Edge of the Web Radio is a weekly, hour long Internet Marketing program hosted by Erin Sparks and Tom Brodbeck from Site Strategics and Douglas Karr from Marketing Tech Blog.

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The Edge Of The Web Podcast Series Listen Now
  • EP 248: How to Get Buy In (& Budget!) For REAL Content Marketing w/Michael Brenner

    EP 248: How to Get Buy In (& Budget!) For REAL Content Marketing w/Michael Brenner

    How do you convince your CMO or CEO to do REAL content marketing? And not only that but how do you secure enough budget so that you can produce the content your audience wants? Michael Brenner is the CEO of the Marketing Insider Group and he spoke about this subject [...]

  • EP 247: Using Humor in Your Marketing w/Tom Fishburne

    EP 247: Using Humor in Your Marketing w/Tom Fishburne

    For the last 15 years, Tom Fishburne has been poking fun at the marketing industry and for the first time he has compiled over 200 of his favorite comics and put them into a book. "Your Ad Ignored Here: Cartoons from 15 Years of Marketing, Business, and Doodling in Meetings" [...]

  • EP 246: Tips for Starting a Podcast w/Jay Acunzo

    EP 246: Tips for Starting a Podcast w/Jay Acunzo

    Podcasting is becoming the newest trend in content marketing and we wanted to talk to the host of one of our favorite podcasts, the Unthinkable podcast with Jay Acunzo. Jay was a former digital media strategist at Google before joining HubSpot as the head of content and has now become [...]

  • EP 245: Delight Your Customers and Build Customer Loyalty w/Sujan Patel

    EP 245: Delight Your Customers and Build Customer Loyalty w/Sujan Patel

    Customers aren't as loyal as they used to be but that doesn't mean you can't build customer loyalty, it just means you have to work a little bit harder at it. Sujan Patel, the co-founder of Web Profits, joins us this week to talk about something he is very passionate [...]

LATEST PODCASTS

1209, 2017

EP 239: Your Guide to International SEO w/Aleyda Solis

Aleyda Solis is one of the SEO industry's top talents and we are certainly excited to have her on Edge of the Web this week. Aleyda is a well-known & experienced international SEO consultant, author, and speaker with 10+ years [...]

509, 2017

EP 238: Growing Your Business and Brand Through Public Speaking w/Andrew Davis

A great speech isn't one big performance, it's made up of hundreds, thousands, or even millions of little moments. So this week we're talking to Andrew Davis who is a bestselling author and keynote speaker from Monumental Shift. He is [...]

2908, 2017

EP 237: Shooting Video With Your Phone and Tablet w/David Basulto

We are coming up on fall and that means it is time for all of the new smartphones to be released - and one of the features everyone looks for in their smartphone is the camera. The cameras on phones [...]

2208, 2017

EP 236: Job Recruiting and Interviewing Via Text w/Aman Brar

What do you more often - call or text? For many (especially millennials) texting has become the preferred method of communication and Aman Brar CEO of Canvas thinks the next evolution in the hiring process should include texting. A recent [...]

1508, 2017

EP 235: Becoming an Innovative Brand w/Carla Johnson

Carla Johnson is a well-known keynote speaker, author and Chief Experience Officer at Type A Communications. She helps companies tell better stories in order to build stronger brand awareness, better customer engagement, and increase revenue. She is a consultant to [...]

808, 2017

EP 234: How to Become an Agile Digital Marketing Agency w/Muhammad Yasin

You've heard Erin mention on the show before that agency behind Edge of the Web (Site Strategics) is an agile digital marketing agency but what does that mean and why did we decide to become agile? When Site Strategics wanted [...]

2707, 2017

EP 233: Building the Credo Brand in a Crowded Space w/John Doherty

Finding that perfect digital marketing agency or consultant can be a difficult task for a business. Many great businesses have been burned in the past by a bad agency while the good agencies and consultants struggle to get work. John [...]

2407, 2017

EP 232: The Future of Mobile Video Advertising w/David Feinman

Have you noticed an increase of videos that are showing up in your Facebook feed? Well, this certainly is a trend we are seeing and one we predicted. But with this increase in videos, it is getting harder and harder [...]

1807, 2017

EP 231: What is Programmatic Advertising? w/Priya Kapoor

What is programmatic advertising? It has become a common practice in digital marketing agencies, but the term might be new to most people. Programmatic Advertising is the process of targeting specific users with your ad - which can be a [...]