EDGE of the Web is an award-winning weekly SEO and Digital Marketing Podcast
EDGE of the Web is a weekly hour-long digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing and more. Host Erin Sparks of Site Strategics discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing.
UPCOMING INTERVIEWS
- Daniel Cheung
- Martha van Berkel
- Sarah McDowell
- Gemma Houghton
- Dr. Pete Meyers
- Kyle Roof
- Andy Drinkwater
- Sara Taher
LATEST PODCASTS
598 | News from the EDGE | Week of 6.5.2023
Articles from The Verge and Search Engine Land, as well as CBS News and Search Engine Roundtable. Tons of AI up in here, and more to come next week!
597 | News from the EDGE | Week of 5.29.2023
Exciting news in Artificial intelligence, including an increase in AI scams to keep an eye out for. Plus the latest news from Google, with some interesting forecasting for what Google could evolve into by 2033.
596 | Validating and Building your Schema w/Martha van Berkel
Get a deeper understanding of schema markup with guest Martha van Berkel, Co-Founder of SchemaApp. Martha gives her insights into validating schema as well as her suggested approach to updating your existing schema.
595 | News from the EDGE | Week of 5.22.2023
Another search engine hopeful bites the dust - Judith Lewis joins the EDGE team this week to jump into the SEO and AI news of the week.
594 | It’s Not Google’s Knowledge Graph, It’s Yours w/Martha van Berkel
Martha van Berkel of SchemaApp shares her perspective on the history of structured data, its pitfalls, and its stabilization.
593 | News from the EDGE | Week of 5.15.2023
Stories from The Verge, Search Engine Land, and a series of AI news items. Erin, Mordy and Jacob discuss changes that are coming to SEO.
592 | Indexability with Google w/ Areej AbuAli
Are you in control of your indexing on Google? Areej gives her professional insight on controlling your indexability on Google.
591 | News from the EDGE | Week of 5.8.2023
There is a slew of news in digital marketing as well as delving into the fast-moving topics of AI. AI tools will be a regular go-to, making your digital marketing week even more distracting! Join us as we join the Borg!
590 | News from the EDGE | Week of 5.1.2023
GA4 migration is upon us- and if you haven’t started, you need to. We talk about GA4, WordPress plugin security risks, update volatility, and more on the EDGE!